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	<title>Current Vibes in Marketing and Technology &#187; Uncategorized</title>
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		<title>Banks and Cloud Computing</title>
		<link>http://rgsmanagement.com/SeveriniBlog/2009/11/banks-and-cloud-computing/</link>
		<comments>http://rgsmanagement.com/SeveriniBlog/2009/11/banks-and-cloud-computing/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 19:19:24 +0000</pubDate>
		<dc:creator>Ralph Severini</dc:creator>
				<category><![CDATA[Business Results]]></category>
		<category><![CDATA[Capital Markets]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Conferences and Events]]></category>
		<category><![CDATA[Financial Services]]></category>
		<category><![CDATA[Technologies]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Virtualization]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[IBM]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Oracle]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://rgsmanagement.com/SeveriniBlog/?p=786</guid>
		<description><![CDATA[
I spent a couple of days at the big annual event for bankers last week in Boston hosted by BAI.  They also had some high quality speakers, two of whom, Jack Welch and Al Gore,  I&#8217;ve had the brief honor of meeting previously. The third was Ram Charan, noted author and educator, and as this is [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-medium wp-image-180  alignleft" title="Cloud Computing in Banking" src="http://rgsmanagement.com/SeveriniBlog/wp-content/uploads/2009/11/cloud-on-building.JPG" alt="" width="300" height="220" /></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">I spent a couple of days at the big annual event for bankers last week in Boston hosted by <a title="BAI 2009 Retail Delivery Conference" href="http://www.bai.org/retaildelivery/" target="_blank">BAI</a>.  They also had some high quality speakers, two of whom, <a title="The Jack Welch official site" href="http://www.welchway.com/" target="_blank">Jack Welch</a> and <a title="Al Gore's home page" href="http://www.algore.com/" target="_blank">Al Gore</a>,  I&#8217;ve had the brief honor of meeting previously. The third was <a title="Ram Charan books and home site" href="http://www.ram-charan.com/" target="_blank">Ram Charan</a>, noted author and educator, and as this is the first time I heard him in person, I must say that he was excellent. All of them are plugging their books and writings including AL Gore&#8217;s latest, <a title="Our Choice - the book website" href="http://ourchoicethebook.com/" target="_blank">Our Choice: A Plan to Solve the Climate Crisis.</a> But that is expected and I look forward to reading VP Gore&#8217;s latest.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">What I thought was to a degree absent was a session on how cloud computing can assist banks, especially those that fall in the below $10B in asset range. These could be represented by banks, Savings and Loan’s (S&amp;L) or Credit Unions (CU).</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Here is what I thought was there and what was missing:</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Some banks are using cloud computing for the traditional Software as a Service (SaaS) capabilities including sales such as Salesforce.com.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Some are using it to augment some of their infrastructure needs including data storage.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">A few are using it to augment website capabilities.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">What I didn’t hear was a bank or other financial or lending institution that started its core operations around cloud computing. And I think there are still a lot of valid concerns why this is not happening as rapidly as in some other areas of business. Let are my thoughts:</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">First, <strong>banking is highly regulated and likely to get more so, not less.</strong> Consumer and depositor data is closely monitored as part of the <a title="Wikipedia Gramm Leach Bliley writeup" href="http://en.wikipedia.org/wiki/Gramm%E2%80%93Leach%E2%80%93Bliley_Act" target="_blank">Gramm Leach Bliley Act</a>. Cloud computing opens some doors to loss of data security.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Second, the <a title="Office of the Comptroller of the Currency" href="http://www.occ.treas.gov/" target="_blank">OCC</a> and <a title="Office of Thrift Supervision" href="http://www.ots.treas.gov/" target="_blank">OTS</a> have considerable oversight in regular audits of large and small banks. <strong>Getting caught in a bad audit is not something anyone wants</strong>.Cloud computing may not lend itself well to an intense audit.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">On the other hand banks, new, upcoming and traditional all can benefit from this approach. Traditional banks get to employ new services faster and quicker, while new banks don’t have to invest in a lot of Information Technology (IT) assets to get moving.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">I would hope that next year we’ll hear more concrete stories of how banks are employing and deploying greater and wider services through cloud computing providers such as Amazon, IBM, Google, Oracle and Microsoft, as well as some of the outsourcers, Independent Software Vendors (ISV’s) and bank services providers including FIS, Metavante, Harland and Jack Henry.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">If you would like further information on this topic, please feel free to contact me at <a href="mailto:ralphs@rgsmanagement.com">ralphs@rgsmanagement.com</a>  </span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"> </span></span></p>
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		<title>What Are The Top 5 Traps To Avoid In Partnerships</title>
		<link>http://rgsmanagement.com/SeveriniBlog/2009/08/what-are-the-top-5-traps-to-avoid-in-partnerships/</link>
		<comments>http://rgsmanagement.com/SeveriniBlog/2009/08/what-are-the-top-5-traps-to-avoid-in-partnerships/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 00:21:02 +0000</pubDate>
		<dc:creator>Ralph Severini</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Results]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mergers and Acquisitions]]></category>
		<category><![CDATA[Partnerships]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[alliances]]></category>

		<guid isPermaLink="false">http://rgsmanagement.com/SeveriniBlog/?p=707</guid>
		<description><![CDATA[
In keeping with my theme of 5, here are some thoughts on the top 5 traps to avoid (or potential problem areas to stay clear of) when it comes to partnerships and alliances.

Not monitoring change signals from your partner
Failing to negotiate when it’s necessary
Trying to represent that you or your company can do more than you really can
Waiting [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-medium wp-image-180  alignleft" title="The Partner Trap" src="http://rgsmanagement.com/SeveriniBlog/wp-content/uploads/2009/08/trap2.jpg" alt="" width="300" height="200" /></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">In keeping with my theme of 5, here are some thoughts on the top 5 traps to avoid (or potential problem areas to stay clear of) when it comes to partnerships and alliances.</span></span></p>
<ul>
<li><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Not monitoring change signals</strong> from your partner</span></span></li>
<li><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Failing to negotiate</strong> when it’s necessary</span></span></span></span></li>
<li><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Trying to represent that you or <strong>your company can do more than you really can</strong></span></span></span></span></li>
<li><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Waiting for your partner to dictate the direction</strong> that your partnership takes</span></span></li>
<li><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Focusing on individual success</strong> and not the partnership</span></span></li>
</ul>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">Let’s explore each one a little further.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Trap No. 1:</strong>  <strong>Not keeping a close eye and ear on what your trusted partner is doing in the marketplace is a recipe for getting blind-sided</strong>. I’ve been involved first hand with an important alliance that we expected to move into an acquisition deal. Our discussions turned south when our partner was acquired by a larger partner of theirs, all while they were in the midst of negotiation with us. And we were even partners with their acquirer. That was a costly lesson to learn.</span></span></span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Trap No. 2:</strong>  Similar to trap #1, failing to recognize when to negotiate new terms and conditions, or direction, can result in unwanted results and outcomes, at least for one of the partners. When there are substantial changes in business conditions, such as when new competitors enter your field or there are a bevy of acquisitions, <strong>don’t wait to look at your partnership T’s and C’s until the contract is up for renewal</strong>. That’s usually too late.</span></span></span></span></span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Trap No. 3:</strong>  Trying to represent that your company can take on more than it is capable of or that your every move is firmly backed by everyone in your company can easily set you up for a fall. It’s important to aspire to success but success is more frequently attained through continuous achievement and hitting milestones than with over zealousness or boasting.  Don&#8217;t be enticed to offer your partner more than what you can realistically deliver, and target modestly at least initially. <strong>Under-promise and over-achieve</strong> as the expression goes.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Trap No. 4:</strong>  The fourth trap is allowing the direction of the partnership to be dictated by your partner, especially if they are the larger-dominant one. While you may have to submit to some of their terms and conditions, or risk endless tie-ups and delays with their legal department that most smaller companies can ill afford, <strong>you must equally dictate the tempo, rhythm and culture of the partnership</strong>. If it sounds like a dance, it is.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><strong>Trap No. 5:</strong>  While it’s obviously never wrong to focus on your success, if it’s always coming at the expense of your partners&#8217;, your partnership won’t keep its legs very long. It’s important to look at the partnership as a joint venture – each side having a stake and a gain. <strong>Look out for your partner when they sometimes can’t look at for themselves and you’ll both be successful in the long run</strong>.</span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;">As I’ve been learning the past few weeks, I’m sure there are many other traps to be aware of. I’d love to hear your favorite<span id="_marker">.</span></span></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"><span> </span></span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="line-height: 115%; font-size: 11pt; mso-fareast-font-family: Arial; mso-bidi-font-family: 'Times New Roman'; mso-ascii-theme-font: minor-latin; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;"><span style="font-family: arial,helvetica,sans-serif;"><span style="font-size: small;"> </span></span></span></p>
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		<title>An Initial Post</title>
		<link>http://rgsmanagement.com/SeveriniBlog/2008/10/hello-world/</link>
		<comments>http://rgsmanagement.com/SeveriniBlog/2008/10/hello-world/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 14:39:13 +0000</pubDate>
		<dc:creator>Ralph Severini</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://rgsmanagement.com/blog/?p=1</guid>
		<description><![CDATA[October 31, 2008
Hello and Happy Halloween
To begin with, this is my first blog posting and this blog area is meant to capture thoughts and ideas on the business of technology, from marketing and sales, to anything that might be interesting as commentary on this industry.
After two and a half decades of working around technology for some of [...]]]></description>
			<content:encoded><![CDATA[<p>October 31, 2008</p>
<p>Hello and Happy Halloween</p>
<p>To begin with, this is my first blog posting and this blog area is meant to capture thoughts and ideas on the business of technology, from marketing and sales, to anything that might be interesting as commentary on this industry.</p>
<p>After two and a half decades of working around technology for some of the best companies and with some of the finest people in the industry, you would have thought that I would have been blogging for a while.  But it seems there is never enough time. Well it&#8217;s also never too late.</p>
<p>And what better time to begin than on one of my favorite days of the year &#8211; Halloween. And more importantly, we are also at the cusp of some of the most significant changes in politics and economics that we are ever likely to experience.</p>
<p>As I listen to CNN or CNBC, I hear a lot of talk of change. It&#8217;s highly probably that this election will most likely put a new party into office. Even if it doesn&#8217;t, there is likely to be a major shift in most aspects of how we conduct everything from federal regulation of industry (particularly financial services), to how we stimulate our industries, whether technology or construction, or health care or telecommunication. Nothing is likely to be the same.</p>
<p>So my first thoughts are how the US becomes more competitive while maintaining the ability to stimulate other international economies. More to follow.</p>
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